Brand X

Brand X was a British jazz-fusion band formed in 1975 by Genesis drummer Phil Collins and Atomic Rooster guitarist John Goodsall. The group's lineup underwent several changes throughout its existence, but its core members included Goodsall, keyboardist Robin Lumley, and bassist Percy Jones.

Brand X gained recognition for their innovative approach to jazz fusion, incorporating elements of rock, funk, and progressive music. Their sound was characterized by intricate instrumental compositions, virtuosic improvisation, and a high level of technical proficiency displayed by each band member.

The band released their debut album, "Unorthodox Behaviour", in 1976, which received critical acclaim for its dynamic compositions and impressive musicianship. Tracks like "Nuclear Burn" and "Smacks of Euphoric Hysteria" showcased Brand X's ability to blend complex rhythms and melodic motifs, establishing them as a force to be reckoned with in the jazz fusion genre.

Over the course of their career, Brand X released several more albums, including "Moroccan Roll" (1977), "Masques" (1978), and "Product" (1979). Each album showcased the band's evolution and experimentation with different musical styles, ranging from funky grooves to atmospheric soundscapes.

Despite their critical acclaim and dedicated fanbase, Brand X never achieved widespread commercial success. However, their influence on the jazz fusion genre was significant, with their intricate compositions and virtuosic performances inspiring countless musicians and bands in the years to come. The band disbanded in the early 1980s but reunited periodically for live performances and studio recordings, leaving behind a legacy of innovation and creativity in the world of jazz fusion music.